Business-to-Business (B2B) interviewing

Business-to-Business (B2B) interviewing is the key element in nearly all industrial market research surveys. It dictates the accuracy and depth of information obtained and very often leads to conclusions and recommendations.
We have team of professionals trained in Multi Languages and who have conducted interviews including c-level, over the last five years. The following parameters are implemented and practiced;

  • Fully-Structured format.
  • Planned calls (time, preparation, personalization and creativity).
  • Elicitation of rich, meaningful open-responses.
  • Graduate and experienced team members.
  • Daily technical training to all team members.
  • In-house rules followed to yield dividends in the quality and quantity of information obtained.