Businesses that have expanded further than their local markets must now contend against an industrial scene that’s become increasingly competitive. The need for accurate data and analytics research has never been more important than now. With the global market in mind, EPSI Data Collection Services helps you by providing the necessary advice and strategies to ensure accurate data gathering for your business.
We offer clients a variety of different research methodologies that can be used depending on the situation. Along with that, we specialize in questionnaire design and strategies regarding fieldwork. Optimization is key and EPSI Data Collection Services ensures that all your research needs will be met. Through our client-based services, you’ll be given full transparency regarding all our planned market research services.
The CATI Research Methodology
CATI Research Methodology, simply known as CATI, is a research method that’s commonly used in the field of market research. It involves tracking the number of interviews completed and dropped alongside improvements regarding traditional telephone interview methods. Through the efforts of our in-house researchers, we can deliver results within the agreed timespan while also delivering insights regarding the raw data.
Benefits and Disadvantages of CATI Research Methodology
In professional settings, Computer Assisted Telephone Interviewing involves telephone interviews that are supplemented by a visual aid shown on a computer. Interviewers input answers through their keyboard and mouse while other necessary responsibilities are done by CATI software. The benefit of this system is that interviews go faster as participants can concentrate better on their answers.
Another benefit is that all data gathered is already written in a format that’s already processed and ready for analysis. All data is collected live, allowing researchers to interview participants as to why they answered in a specific way. The CATI research methodology is also flexible and allows for other collection methods to be worked into it. This involves a level of creativity as our researchers think outside the box to find solutions to potential issues down the road.
However, certain disadvantages are inherent to CATI Research Methodology. The use of CATI software is complex and will take time to learn for newcomers. Open-ended questions are difficult to implement into the system and changing answers can be more of a hassle compared to traditional face-to-face interviews. Lastly, telephone interviews are becoming more difficult as emails and other online data collection methods prove to be more effective.
EPSI’s Specialization in CATI Market Research
This is the perfect choice for market research regarding Business-2-Business and Business-2-Customer parameters. The data gathered from this process can be leveraged to decrease business risks and help to clear up issues within the operational structure of a company. Should you hire our firm for your market research needs, we can assure delivery of results in a shorter timeframe compared to our competitors.
20 years of experience has brought us the skills needed to quickly and effectively create research designs that are fit for your needs. We’ve worked with several firms by providing them with our input when it comes to their CATI research methodology. Our firm makes use of various collection methods such as F2F, Online Forms, and Telephone interviews. A delicate balance of methodologies is important to ensure the maximum response rate for your data collection efforts.
EPSI Data Collection Services – Hire Our Researchers Today!
If you’re interested in bettering your business and getting it ready to compete in the modern market, then you’ll want to get in touch with us here at EPSI Data Collection Services. We can help you organize your research efforts and find exactly what your business needs to modernize. Avail of our different research methodologies and find out the different use cases you can have for a reputable data collection firm.
Contact us through our official website and input the details of your query. Our representatives will be sure to reach out to you as soon as possible. Whether you’re looking into Business-2-Business research or attempting to figure out customer relations, we’ve got the skills to get you ahead of the game. Creativity is imperative when it comes to research and our team will focus heavily on delivering results to you in a prompt manner.